With the Greek company “Blue Company” and their own label “Staff” comes a top denim brand now new in the sustainable market.

The collection “Staff” is created in the traditional Greek family business with many years of experience when it comes to denim. Equipped with the best know-how, the “Blue Company” converts to the highest ecological level in its new factory.


At “Blue Company” we use machines from “Tonello”, which bring great advantages. Tonello washing machines from Italy are equipped with the latest sustainable washing technology. Thus, washing effects are produced with up to 98% less water consumption. Blue Denim is no longer washed with stones, but with a specific process that brings the same effect, but makes less water, waste (stones, sand, dust) and work (cleaning the hoses and drums).
Blue Company – “Tonello” information


  • All our denim fabric suppliers like EVLOX, Bossa and Candiani have to meet our material standards like GOTS or OCS.
  • The “Blue Company” uses the latest generation of “Tonello” washing machines that use less water, energy and chemicals.
  • Sustainable washing methods are used, such as lasers, eco-clay, bio-enzymes and environmentally friendly oxidizers.
  • With the production in the own company, there is a very good price-quality ratio.